The Story of Symbiotic Design

Western Digital

Teaming up with our partners at GB Films and Jones Digital Media,

Graffects was brought on board to create some informational,

integrated motion graphics and compositing of key visual information,

to help bring the message across in an easily understood manner.

Graffects:

Creative Direction, Motion Design, Tracking, Rotoscoping and Composite

Director:

Andy Hill

Producer/AD:

Cheryl Rosenthal

Client:

Jones Digital Media

 

The piece was shot in a single day in Willows, CA at the beautiful Thunderhill Raceway. Along with a talented group of filmmakers, a stunt driver, a crane car, some GoPros, a drone and some searing heat, we applied the same symbiotic approach to the production, yielding some really spectacular results.

Early Stock Imagery Explorations