Tantrum

OUYA

Launching their first gaming console in 2013, fresh off their

Kickstarter campaign, OUYA wanted a fun, provocative, animated

spot to announce the launch of their totally wide open gaming

system, allowing anyone to create their own games.

In addition to the launch video, we also helped design and animate some preliminary banner ad compositions and explorations.

Graffects: Creative Direction, 2d motion design

Animation: Tony Grillo

Agency: Odysseus Arms

An approval pass in the form of an animatic, helped the client understand pacing, camera moves and narrative, before fully fleshing out color and characters.