Graffects: Creative, CG, look-dev, motion and compositing.

Client: Kimberly-Clark Professional

Pre-Production & Workflow

Production time for the piece was roughly a month, from start to finish, with a workflow consisting of styleframe presentation and approval, music and voice selection, animatic, and 3 rough cuts to complete the choreography of the camera and product before proceeding to lighting, material application and graphic overlays.