Healthcare Projects
Medicare/General Plans
Whether it’s a full, live action shoot for a national
campaign for Medicare’s Annual and Special Enrollment
periods or a 2d motion explainer piece, we’ve got you
covered. We can write, produce and distribute all the
content and make sure you reach your intended audience.
Kaiser Permanente
Annual & Special Enrollment Periods
National Campaign
Working with 3 preliminary concepts and backed by research findings that steered us to a setting, color palette and talent guidelines, the final approach to the campaign was based on the idea of a knowledgable senior, presented in a bright, modern, Kaiser Permanente facility. All filming took place in the affluent neighborhood of Encino, in the San Fernando Valley of Los Angeles.
These pieces ran for 3 years, nationally, adjusting verbiage yearly. We delivered and trafficked over 300 custom spots, managing VO recordings, contracts and versioning for all.
Virginia Premier
Branding/Sizzle piece
Working with stock imagery and branding assets, this piece effectively conveys the message, without a labor intensive live action shoot, that the budget would not support.
Kaiser Permanente
Instructional/Explainer
The concept of bringing a paper brochure to life, was the directive on this piece. Again, working with stock imagery and branding assets, provided by Kaiser, this is a step by step guide to enrollment.
Inter Valley Health
Instructional/Explainer
A not-for-profit Medicare centric company that offers health plans to members in Southern California. This piece was shot on location and features an actual IVHP employee, explaining the process of enrollment.