Highlighting eczema treatment across all skin types, we shot two versions of these spots, featuring a nurse practitioner. One in English and one in Spanish, to reach all audiences.
Pandemic restrictions all but eliminated a “normal” live action shoot. For these testimonials, we shipped cameras, lighting and production equipment to real Dupixent clients, and then directed them via Zoom. The spots were further enhanced with eye-catching 3d & 2d elements, to complete the narrative.
A series of styleframes were created for the client to choose from, emphasizing existing branding from color scheme, to fonts.
